BMW 2020 Update: DLC Features Built In But Not Activated
They can be purchased at any convenient moment.
BMW has published a list of updates for its 2020 model year vehicles on the US market on its website.
For example, BMW Operating System 7 will get an updated navigation app, support for iPhone as a "digital key" and its own voice assistant.
But one of the most important updates is the addition of paid options that come pre-installed but locked by default. The vehicle owner will be able to access the ConnectedDrive Store (the company's proprietary app store) at any time and purchase DLC.
The company believes this will make its cars more attractive on the secondhand market, since a new owner will not depend on the preferences of the previous owner and will be able to activate the functions they need on their own.
There is no specific list of add-ons or their prices yet, but some of them will be available on a subscription basis starting from 3 months. The Verge notes that online movie theaters and free-to-play games prove, using their own examples, that the subscription model can bring in more money than traditional sales.
Earlier, the American company Tesla, owned by billionaire Elon Musk, topped the list of the most expensive car manufacturers in the world.
Zelensky: Russia Used 115 Missiles, Nearly 1,900 Guided Bombs and Over 3,000 Drones in a Week
Attack on Major DTEK Energy Facility in Northern Odesa Region Leaves Some Families Without Power
Britain Threatens Sanctions on Kremlin-Linked People; Poland Ready to Hand Ukraine Ammunition
Russia says it has completed "planned exercises" in the Black Sea
MVD: Fake Riots With Prop Blood Were Being Prepared Near Presidential Office
Law Enforcers Name Another Klitschko Deputy as Suspect
Berlin Holds Protest Against War in Ukraine; EU Prepares for Possible Russian Halt of Gas Supplies
North Korea Fires Ballistic Missile Over Record Distance in Five Years
Irish Fishermen Force Russia to Postpone Naval Drills
US sanctions in case of invasion of Ukraine could completely destroy Russia's economy, NYT reports
