Facebook Prepares to "Hide" Likes
After several months of testing on Instagram, Facebook may also hide like counters under posts.
Facebook is exploring the option of hiding the number of likes under users' posts on its social network.
Reverse engineer Jane Manchun Wong spotted this feature in the code of the Android app. Facebook representatives confirmed to TechCrunch that the company is considering wider testing, but it has not yet begun.
Developers plan to make the exact number of likes on a post visible only to its author. Since April 2019, the company has already been testing a similar feature on Instagram in seven countries, including Canada and Brazil. The results of the experiment have not yet been disclosed.
As TechCrunch notes, the new feature could affect user activity, as people would be able to share more and delete their posts less, without worrying that they are getting too few likes.
Previously, the phrase "It's free and always will be" disappeared from Facebook's homepage. For the first time in more than 10 years, the company has changed its slogan.
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